10 Dog Breeds That Ruled The 70s

In the 1970s, dog ownership soared as families across America looked for companions that matched their changing lifestyles. Some breeds became famous on screen, and others were famous for their smartness or charm. Curious which four-legged stars took over the decade? Leash up—this list is full of wag-worthy favorites.

Labrador Retriever

Labs won hearts and quickly took over family backyards. An easygoing personality made them ideal for suburban households booming in the ’70s. While hunting roots kept them active, it was their patience with kids and trainability that pushed them up the AKC popularity charts year after year.

German Shepherd

Whether seen alongside police officers or in hit TV shows like “Rin Tin Tin: K-9 Cop”, German Shepherds represented intelligence and loyalty in the ’70s. They were top picks for protection, family companionship, and military roles. This versatility made them a household name and a cultural icon.

Beagle

Snoopy made the Beagle famous, but the breed’s popularity in real life had more to do with size and personality. Small, curious, and always sniffing, they fit right into both rural and suburban homes. These dogs also loved exploring and were a perfect match for active families.

Poodle

Poodles were the glamour dogs of the ’70s. Those puffy coifs and swanlike motions gave them an aura of effortless elegance. Still, their intelligence and hypoallergenic coats made them practical for trend-conscious families. Both Miniature and Standard Poodles enjoyed their share of attention on TV and beyond.

Miniature Schnauzer

By the 1970s, this spunky breed had carved out a name for itself—alert, clean-cut, and full of charm. The low-shedding coat suited small-space living, while the spirited personality won over city dwellers. Apartment owners and first-time dog parents found a loyal, manageable companion wrapped in a tidy, whiskered package.

Dachshund

This little wiener-shaped wonder didn’t need size to command attention. Dachshunds were cartoon favorites and found their way into toy lines and commercials. Quirky and brave, they were a hit with families who had less space but plenty of love. The German roots didn’t stop their American popularity boom.

Cocker Spaniel

After a standout win at Westminster in 1970, the Cocker Spaniel charmed the nation. Its soulful gaze, manageable size, and gentle nature made it especially appealing to first-time owners. Low-maintenance needs and an easygoing temperament also fit seamlessly into the routines of active households juggling work, kids, and chaos.

Doberman Pinscher

A guard dog known for dramatic flair, the Doberman surged in visibility thanks to roles in action flicks and suspense series. An alert stance and sleek look often cast them as intimidating, yet they were fiercely loyal family protectors. The breed’s rise also reflected Cold War-era concerns about home safety.

Irish Setter

The Irish Setter enjoyed red-hot fame in the ’70s, partly because of President Nixon’s dog, King Timahoe. With flowing auburn coats and boundless energy, these dogs dazzled in both hunting fields and televised dog shows. Their friendly, people-loving nature helped build their family-friendly reputation across the country.

Collie

Collies became widely recognized in the 1970s for their sharp instincts and steady presence in American homes. Known for being attentive and gentle, they earned trust as reliable family companions. In fact, their natural ability to sense situations made them a favorite in both rural areas and suburban neighborhoods.